Work with 22places
Here's how we reach travelers together — from the first spark of inspiration all the way to booking.
Inspiring people to travel together
22places is one of the highest-reach independent online travel magazines in the German-speaking world – and for many readers, the place where the idea for their next trip is born.
Since 2014, we’ve been inspiring people to discover new destinations while helping them easily plan their travels – with honest tips and personal recommendations.
Today, our team of 14 travel experts reaches more than 1 million readers every month on 22places.de, and we stay in direct contact with our audience through our newsletter and social media.
For partners, that means: strong visibility, a high level of trust, and content that genuinely drives travel decisions.
Contact
Get in Touch
For collaborations, inquiries, and our media kit.
Got an idea for a collaboration, a question, or need our media kit?
Natalie and Tina are your go-to contacts for partnerships at 22places — and they genuinely love brainstorming new ideas together.
Just send a message or give us a quick call. We’re always open to great ideas and interesting projects.
kooperationen@22places.de
+49 173 9508586
Let’s turn some inspiration into real travel plans.
Work with 22places
Our formats for your brand
Together, we’ll find the right setup for your goals. Here’s a look at our most popular collaboration formats.
Website
Visibility exactly when travel decisions are being made
Direct Linking
We replace existing affiliate links with a direct link to your accommodation, product, or website — driving more direct clicks your way.
Recommendations & Article Listings
We feature you in relevant, already well-trafficked articles, putting your brand in front of readers at exactly the right moment.
Advertorials & Profiles
We write a dedicated article about you — so your brand gets discovered authentically, and keeps getting discovered long after it goes live.
Readership: 20 million impressions · 1 million readers per month
Newsletter
Direct access to a highly engaged audience that's actively planning their next trip
We’ll feature your accommodation, product, or region in our weekly 22places newsletter — naturally woven into the editorial content, for example as our recommendation of the week.
Over 25,000 travel-loving readers · Open rate above 48%
Social Media
High visibility and strong brand presence in an inspiring environment
Custom campaigns and visual storytelling on Instagram — natively embedded in relevant content, with distribution on Facebook.
76,000 followers · 6M monthly reach · avg. Reel reach 60,000 · engagement rate 3.4%
Content Trips
Credible content built on real, on-the-ground experience
Jenny & Basti — or one of our 13 experienced travel writers — come to you and research the destination firsthand.
From there, we develop a customized content campaign together, built for long-term impact.
The focus is on genuine experience, not traditional advertising:
We research on-site, produce photo and written content, and shape it editorially for our channels.
Selected Partners
